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In today’s world, we toss around words like famous, viral, and influencer as if they’re interchangeable. But h

Getting your first publicist or content creator gig with an athlete or sports agency is exciting—but it also comes with pitfalls you’ll want to avoi

Deepfake technology can be used to spread false or damaging content, and as an athlete, your brand and reputation are always at stake. If you find yourself involved

Whether you’re a high school standout, a college athlete on the rise, or a seasoned pro, one thing is clear: your career goes far beyond the field, court,

As the flowers bloom and the birds chirp, it’s not just nature that could use a little refresh—your brand could benefit from some spring cleaning, too. Just as yo

As the NFL Combine and draft loom, the spotlight on aspiring athletes extends beyond the field to their online presence and personal brand. Social media

In the era of advanced technology and artificial intelligence (AI), athletes must proactively safeguard and enhance their br

The holiday break is a perfect time for student-athletes to refocus on building their brand and develop content for use in the coming weeks. For those who struggle

Seeking college Juniors, Seniors, or Graduate students to fill the following Summer internship. To be considered, send your resume to Admin@yourfirestarter.com by April 30, 2024. Summer

If you’ve been watching the news, you know that the NCAA transfer portal is one of today’s hottest topics. Over the past several weeks, I&rsqu